The Data Refinery Blog

Learn how to get the most from your data straight from the minds of experienced data science and engineering experts.

Refinery News

Product Roundup - July '22

What's been going on at The Data Refinery during July '22 - an update on connectivity, data analytics, features, and improvements.

Andy Thurgood

August 4, 2022

Data Science

Enrichment

How to use Open Data to bring your customers into focus

Open Data provides an enriched view of your customer's characteristics, buying habits, and behaviours without invasive data collection.

Andy Thurgood

July 21, 2022

Data Lakehouse

Unified Data Source - Access all your data in one place

A unified data source brings data from all sources into a single location, enabling businesses to access all their data in one place to make reliable decisions based on accurate data.

Ryan Mottershead

January 5, 2022

Advanced Analytics

Marketing

Data Science

RFM Analysis for Marketing to Segment Customers

RFM analysis is a way of statistically segmenting customers to create targeted groups based on three key attributes of customer behaviour – Recency, Frequency and Monetary Value.

Tom Wardell

December 7, 2021

Tech Life

Driving Data Value – Origins of The Data Refinery

Coming from a career filled with frustration of disjointed data, our CEO Anna Sutton founded The Data Refinery along with Ed Thewlis to give non-techy people the ability to access the full value in their data.

Anna Sutton

November 22, 2021

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