The Data Refinery team headed over the Pennines last week to Retail Summits Manchester Ecommerce Summit. They day was packed full of interesting panels and talks and the speakers were all really generous with their experiences - I'm always appreciative of those that keep it real 👏 Here's my summary

March was a quieter month here at The Data Refinery, we have been busy working on a raft of improvements that will be fully detailed in our next round up and ready to reveal at our upcoming events this month.

Ever wondered why off the shelf reporting and analytics packages don’t quite work for you? Well, if you work for a business where the revenue relies on a subscription model, or regular payment or repayment structure, you’re not alone…

It has been another busy month for us here at The Data Refinery. Read on to find out about new feature releases, our latest integration, analytical wizardry and our most recent bug fixes.

In this post, we explore how customer data can transform customer acquisition campaigns. Understanding your current customer base and analysing their demographics, behaviour and purchase patterns can provide valuable insights for creating targeted and personalised campaigns.

In today's competitive landscape, unlocking success means understanding customers deeply and using data to drive long-term customer value. Here we delve into the variety of different types of data that you can use to forge lasting connections and long-term customer loyalty.