Maximise your data value while lowering time to insight

The Data Refinery is a Customer Data Platform with automated enrichment and analytics, creating a single view of your customers you can rely on to power the data needs of your entire organisation.
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Combine your data to make better business decisions

Drive your business operations from a single unified data warehouse, save your team time with automated reports, and understand your customer behaviour through advanced analytics.

Overview of The Data Refinery. Data ingest with personal data, transactions and interactions into Data Warehouse, into Reporting Automation, into Advanced Analytics and out to data destinations including ad platforms, SaaS products, reporting tools, data storage

Single view of the customer

Bring multiple customer accounts together to create a single profile for each of your customers. Enhance your insight with Open Source data to gain additional context about your customers.

Ready made analytics

Pre-configured reports and data models generate insights from your data with no need for an extensive team of analysts. Create segments to make data-driven business decisions and power cloud based tools.

Trust your data

Have confidence in what your data is telling you. Remove data silos and streamline your data infrastructure with quality control measures to ensure outputs from your data are reliable.

Rapid time to insight

Existing Customer Data Platforms take months to set up with spiralling costs. With The Data Refinery you'll see tangible value in days of set up, all with predictable, forecastable costs.

Single source of truth for your data

All your data unified, enriched, analysed and made available to those who need it. The analytical flexibility of a CDP with the availability of a data warehouse all in one cost effective, low maintenance, easy to use package.

The Data Refinery dashboard

Benefits of The Data Refinery

Centralised data source

Eliminate complex data engineering challenges and streamline your data by having all your data stored in a single location readily available to power the entire data needs of your entire organisation.

Automate your reporting cycle

Save hours each week by having all your key metrics calculated and presented ready to be shared with key stakeholders. Track sales, churn, lifetime value, conversion rates, targets vs actual and much more.

Deep analytical insights

Advanced data models utilising Open Source data identify patterns in your data, predict customer behaviour through propensity modelling, and forecast future trends and opportunities.

Business optimisation

Spot areas for improvement in your business processes. From new customer acquisition and churn prevention, to order fulfilment and marketing engagement, The Data Refinery identifies areas where you can optimise your day-to-day activities.

Adaptable to your needs

A flexible data model enables you to get the data and insight you need, however you want to get it. We can support you in creating custom views and reports of your data, as well as building any bespoke data models you require.

Low maintenance

We believe in making data accessible to all, so we take care of all the infrastructure maintenance for you. As a fully managed SaaS product, all you need to worry about is authorising the connections to your data sources and we take care of all the heavy lifting.

For Ecommerce

Connect with your most valuable customers

Identify the customers who purchase the highest value items, and those who have the most potential. Maximise the value from your existing customers driven by data.

Deeper customer understanding

Expand your knowledge of your customers to understand their previous behaviours to predict what they're going to do next.

Streamlined data

Combine all your data sources into one place and power campaign segments with highly relevant messaging.

Improved ROI

Build efficient campaigns by targeting the right audience with the right message at the right time.

Expand as you grow

Be fully set up and infinitely scalable in days with connections to all the ecommerce and marketing tools you already use.

Unlock the value in your data

Clean, match, and analyse your customer data all in one place to drive value-based decision making.

Graphic showing data sources all connected and moving data into The Data Refinery
Data Ingest

Move your data with ease

Your data is likely collected and stored in several different locations meaning you have lots of data about the same customers all independent of each other.

Connect your data collection and storage locations to The Data Refinery using our integrations for a seamless, regular sync of all your data. No mapping or changes to your current data collections methods, just authorise the connection and we'll do the rest.

Data Warehouse

Single source of truth for your data

The Data Refinery combines all the data from your source systems and stores them in a Data Warehouse with an enterprise grade reporting schema, taking care of all the infrastructure management.

All data is deduplicated and quality checked to create a reliable single view of the customer with unique profiles including all associated data. You have completely unrestricted access to the underlying data, allowing you to use your data however you need to.

Graphic connecting three data sources into one
Screenshot of Data Refinery sales metrics dashboards
Reporting Automation

Automate your reporting cycle

Reporting automation centralises and streamlines the production and maintenance of all of your key metrics.

Covering key metrics for sales, customers, and marketing, That Data Refinery's reporting automation gives all your key stakeholders access to insights in your data which are always up to date and available for review at any time, all without any manual input from your team.

Advanced Analytics

Uncover meaningful insights

Maximise the value in your data through access to advanced analytical models usually only available to enterprise scale companies with dedicated data science teams.

Through a combination of data enrichment, descriptive and predictive analytics alongside bespoke analytical support, you can identify patterns in your data putting you in a position to more effectively communicate with your customers and improve marketing efficiency.

Diagram showing an audience segment made up of the following criteria: family lifestyle, propensity to buy more than 75%, lives in Yorkshire, and in the promising category in RFM. 1,036 profiles match this criteria
Diagram showing data moving from The Data Refinery to destinations such as ad platforms, SaaS products, reporting tools, and data storage locations
Data Output

Explore and activate your data

The Data Refinery is a ready-made data warehouse facilitating a single source of truth to power your entire organisation's data needs.

Send your data as segments or as whole sets to where you need it most. From ad platforms and SaaS products, to reporting tools and existing storage locations - The Data Refinery enables your team to maximise the value of your data without any complex infrastructure management.


Streamline your data flow

Connect all your data sources to create unified customer profiles. Use one of our existing connectors or partner with us to create a bespoke integration.


Your data is in safe hands

We understand the value data has and the rights of those who own it. To keep all data secure, everything we build takes a security first approach, going beyond regulatory requirements to ensure enterprise levels of security is provided to all our customers.

ISO 27001 accreditationCyber Essentials Plus accreditation

ISO 27001

We are fully accredited to ISO27001 standards and continually striving to improve our data security processes.

Cyber Essentials Plus

As the highest level of certification offered under the Cyber Essentials scheme, our systems are rigorously tested for any vulnerabilities to cyber attack.

Single tenancy architecture

Every customer has their own dedicated data environment, meaning your data can never cross paths with anyone without your permission.

Security maintenance

With each new release, we review our entire security infrastructure to check for any potential security concerns and resolve them before they become an issue.

Request a Demo

One of our product team will be in touch to discuss how The Data Refinery can unlock the power of your data.