Explore all the features of The Data Refinery.
The Data Refinery ingests data from your existing data sources, reviews each source for its quality to ensure reliability, matches data together to create single customer profiles, applies pre-configured analytical models to your data, and makes your data accessible to power your organisations activities.
Connect data from any of your existing data sources to The Data Refinery to create an automated stream of data with no maintenance.
No configuration required. Authorise a connection between the data source and The Data Refinery via the link we send you and you’re all set.
Some set up required. The same connection process as standard connectors with some additional configuration required by The Data Refinery team.
Bespoke set up. A source that has a completely custom structure or no documentation.
Send data directly to us using our API.
Full control and management over how and when your data is moved.
Data collected in different sources about the same customer creates mixed messaging and no clear view of the real picture. The Data Refinery brings all your data together to create a unique profile for each customer, becoming a single source of truth for your organisation to trust.
Ensures the data being processed by The Data Refinery is fit for purpose so the outputs can be relied on to make better business decisions in operations, marketing, and sales.
All the data you have on each customer from all your data sources, all combined to create a single profile for each of your customers, all available in Snowflake.
Benefit from the flexibility of a data warehouse without having any of the maintenance overhead. Everything is managed by The Data Refinery, simply connect to your Data Refinery warehouse and the rest is covered by your monthly package.
Keep all of your key metrics and KPIs up to date and available for review at any time by any relevant stakeholder, all without any manual input from your team.
Provides an overview of the connected sources, with a breakdown of the matching process and the correlation between matches in different systems.
All the key metrics needed by organisations to measure and track performance like total sales, transaction breakdown, revenue stages as well as deeper metrics such as first sale by product, time between transactions and most popular basket combinations.
Metrics
Insights
Overviews of your customer activity with breakdowns such as how many active customers you have who make repeat purchases, as well as metrics like churn and lifetime value.
Metrics
Insights
All your marketing activity combined, linking marketing spend with transactions to give you ratios like customer acquisition costs, along with insights such as comparisons of conversion rates across campaigns.
Metrics
Insights
Take the key metrics and insights you need to report to your stakeholders to build your own shareable reporting dashboard.
No need for any additional manual input or custom query building, simply choose the views you want to report on and consolidate them all into a single dashboard ready to share with whoever needs to see it.
Through a combination of data enrichment, descriptive and predictive analytics alongside bespoke analytical support, you can identify patterns in your data putting you in a position to more effectively communicate with your customers and improve marketing efficiency.
Deepen your understanding of who your customers are by appending Open Source data to you first party data. ONS, Land Registry, DVLA, Gov and more.
Learn MoreLook beyond your data by identifying the characteristics of your customers - income, life stage, demographics, family size.
Learn MoreA method for analysing customer value using segmentation based on individual purchasing behaviours. It provides data backed insights on each customer group and allows marketing to be tailored to their individual needs.
Learn MoreBreak down sales into their most basic components to identify areas that are over and under performing.
Learn MorePredict the likelihood that customers will perform certain actions. It's a statistical approach that accounts for all the independent and confounding variables that affect said behaviour.
Learn MoreAdd team members so they can build simple queries using a series of filters and connectors to build their own views of the data. Views can be shared across teams reducing duplication of work as well as sharing knowledge between functions.
Learn MorePerfect if you have SQL knowledge but don’t have anywhere to surface the data and don’t want to manage any additional infrastructure.
Utilise the full power of SQL to build complex custom queries that will sit alongside your standard Data Refinery reports and any simple queries you’ve made.
Our team of expert Data Scientists and Data Analysts can work with you on your data. We’re experts in The Data Refinery’s model, meaning we can extract value quickly and efficiently as well as suggest new ways to explore your data.
From helping you build and analyse reports and custom views, to creating complex bespoke queries specific to your organisations needs, our team will ensure you extract the maximum value from your data.
Improve the accuracy and reliability of your decision making across your organisation by using The Data Refinery as a single data source to power all your day-to-day applications.
Utilise your existing data to power your campaign activities. Send highly specific audience segments to your tools, improving the efficiency of your targeting and increasing campaign effectiveness.
Send matched, segmented data directly to your cloud based business tools. No more downloading and re-uploading clunky CSV files.
Apply the analytics of The Data Refinery to create audiences with a high propensity to buy and seamlessly send them to the ad platforms you use – improving the targeting and efficiency of your campaigns, while reducing CAC and increasing ROI.
In addition to the full Data Refinery UI, visualise and explore all the analytical outputs from The Data Refinery in what ever BI tool you currently use, with flexibility to curate your own views and reports.
Use The Data Refinery as a data warehouse for your entire organisation to access without any of the infrastructure or maintenance overheads, or send your data to your existing data storage locations.
Download a segment to a CSV file.
One of our product team will be in touch to discuss how The Data Refinery can unlock the power of your data.